BE-HOOKD REWIND #31
We’re looking back on the events of last week to give you a breakdown of the top music, entertainment and social media news you shouldn’t miss.
This week's news includes The Foo Fighters at MSG, Music on TikTok and Twitter's 'Super Follow’.
Rolling Stone, Billboard Share Stories, Performances for LGBTQ Pride Month
To celebrate the LGBTQ community this month, Billboard and Rolling Stone are coming together to spotlight music, artists and culture. Capital One and Facebook are also joining in on celebrating Pride Month
Read More HERE
Why the demand for Vinyl can’t be met
Twenty years ago only 1m vinyls were being sold and now that number is at 340M. in a period of low demand it takes an average of 1-2 months to get them produced because of the high demand this time frame is now 9-12 months.
Read More HERE
Foo Fighters are playing Madison Square Garden’s first 100% capacity show
After canceling the 25th anniversary tour because of Covid, they are starting the tour again in NYC. The show is taking place June 20th for their 26th anniversary tour.
Read More HERE
Twitch Spent 2020 encouraging musicians to join and how cover songs are being blocked
Artists on Twitch are being hit with DMCA notices, and 3 notices and they get kicked off the platform. Twitch stated that artists should be able to cover songs if they produce all the sounds themselves. But now artists will have to mute the audio when it is saved for playback.
Read More HERE
Amazon Music launches ‘DJ Mode’
Featuring artists commentary on Amazon radio stations. Each station is personalized for the listener. One of the first artists to feature is Billie Eilish.
Read More HERE
TECH UPDATE
YouTube Will Now Enable Creators to Add Midrolls, End Screens and Captions While Their Video is Processing
YouTube will now enable creators to place add-on features while their video is processing, which could be a big time saver.
Read More HERE
TikTok Shares New Insights into the Importance of Sound for Marketing Promotions on the Platform
TikTok has published a new report which looks at the value of audio elements for marketing promotions. Many of the platform's viral trends come from music and sounds. 88% of users say sound is essential.
Read More HERE
Instagram Provides a New Overview of How its Algorithms Work
Instagram has shared some key insights into how its feed algorithms actually rank content in user feeds. It isn’t one algorithm that runs the platform, it is a collection and each has a different purpose. A lot of it is based on what you post and what post you look at
Read More HERE
Instagram Announces Affiliate Program, New Stars Options to Help Provide Revenue Options for Creators
Instagram has announced some new monetization options for creators, including a new affiliate program for product promotions. Users will go through a link on the influencers page and buy directly from Instagram shopping. This saves Influencers from negotiating a deal.
Read More HERE
Twitter's Coming 'Super Follow' Subscription Option Will Require 10k Followers, Will Begin Testing Soon
New insights reveal more detail about Twitter's coming 'Super Follow' option for creators. It could include deals, newsletters and exclusive content
Read More HERE
