BE-HOOKD REWIND #34
We’re looking back on the events of last week to give you a breakdown of the top music, entertainment and social media news you shouldn’t miss.
This week's news includes Spotify planning a Karaoke Feature, Instagram’s focus on video in the future and trimming music on TikTok!
Olivia Rodrigo Bags Another Chart Double In U.K.
Olivia Rodrigo continues to dominate in the U.K., where she reclaims the chart double. The U.S. teen phenom’s debut album Sour (Geffen) returns to No. 1 on the Official U.K. Albums Chart for a third week, while “Good 4 U” enters a fifth week atop the Official U.K. Singles Chart.
Read More HERE
Amazon releases Vinyl of the month club
$24.99 a month and it is available to anyone, not just prime members. Albums are being chosen from the golden era of vinyl, (1960-1970s). 2 of the first albums released were Pink Floyd and The Clash.
Read More HERE
Is Spotify Karaoke coming soon?
Spotify is looking at adding a Karaoke feature to the app. This new feature will allow users to turn the vocals up and down on the track along with showing the lyrics on screen.
Read More HERE
Dance Music’s global value fell 54%
Dance music is at the lowest it's been since 2012. In 2020 it was a $7.3 Billion industry and now it's worth $3.4 Billion. Although DJ equipment has experienced growth from people wanting to create music at home.
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Streaming is giving listeners too much choice
With so much choice artists are having a hard time becoming known away from their one hit song. Users are jumping around to different artists, making it more difficult for artists to build up a fanbase.
Read More HERE
Ariana Grande Is giving away $1M in free therapy
Working with online therapy portal Better Help, anyone interested is able to get one month free.
Read More HERE
TECH UPDATE
What we know about Instagram’s plan to beat YouTube and TikTok
Instagram is already a popular social network with more than 1 billion active users. But with TikTok’s ballooning growth, the firm is now thinking of moving out of its “photo-sharing app” silo.
Read More HERE
How to trim music on TikTok
How-to guide on all things TikTok sounds. How to add music and trim it to fit the clip and how to use the voice over feature.
Read More HERE
Twitter updates Spaces to show the speakers at the top of the screen
This change is to help make the platform more user friendly, it also lets users know who the speakers are and what they can expect from the session.
Read More HERE
YouTube Provides Key Tips on How to Build Your Channel Audience
Featuring tips on how to build an audience, and finding a niche on the platform. Conducting market research to make sure that you are up to speed on what other creators are doing.
Read More HERE
Working with LGBT+ talent: a gay marketer and Ikea explain why it is important
As the workforce today becomes increasingly diverse, organizations are seeing the benefits of hiring talent from various backgrounds and the contributions these employees bring. The Drum speaks to a gay marketer and retail giant Ikea about how they are supporting LGBT+ talent.
Read More HERE
